Prepare to enter the planet of Jumanji.
The 1995 adventure film, starring Robin Williams — and the Dwayne Johnson and Kevin Hart-led sequels — will be the inspiration of new rides, lands, retail shops and themed hotels.
Sony Pics, the studio powering the billion-greenback movie franchise, and Merlin Entertainments, the company that operates Legoland and Madame Tussauds, have entered into a multi-territory exclusivity agreement to build and operate sights throughout Merlin’s Vacation resort Theme Parks and Waterparks in Europe (together with the United Kingdom) and North The us.
The very first “Jumanji” knowledge to be introduced to existence will be a concept park ride, which will open up in April this year at Merlin’s Gardaland Resort in Italy. A 2nd activation is already in enhancement at a diverse, yet-to-be declared theme park for a 2023 launch.
The attraction will be called “Jumanji — the Adventure” and will mine material from the most current films, which co-star Jack Black, Karen Gillan and Nick Jonas and middle on teens who locate by themselves trapped in a online video match. According to the press launch, the all-audience trip will “transport company to the fantastic world of Jumanji, in which an exhilarating adventure awaits them: a journey entire of pitfalls, surprises and potential risks as a result of the wild jungle.” “Jumanji – the Adventure” will be complemented by the simultaneous launch of thoroughly themed Jumanji resort bedrooms.
The collaboration even further builds on Merlin’s partnership with Sony Pics Amusement, which have by now labored with each other on “in-attraction” themed ordeals such as the Ghostbusters 5D ride at Heide Park in Germany and the Ghostbusters expertise at Madame Tussauds New York. Merlin operates extra than 135 tourist sights in 24 nations throughout Europe, America, Asia and Oceania.
“We are enthusiastic to be getting our relationship with Sony Pictures Entertainment to the subsequent stage with this strategic partnership,” Merlin Entertainments’ chief development officer Mark Fisher said in a statement. “Sony [is] one particular of the top film firms on the world and Jumanji is a multi-billion-dollar brand name which has appealed to guests of all ages, for around two many years. Our Merlin staff are currently tricky at function establishing fantastic artistic ideas, which will convey to lifestyle the blockbuster-renowned ‘Jumanji’ film throughout our topic parks and waterparks. We can’t wait to supply thrilling rides and experiences for guests and film fans alike! The activity is surely on!”
Jeffrey Godsick, Sony Pictures Entertainment’s government VP of world partnerships, brand administration and head of locale dependent amusement, additional, “Merlin is the ideal organization to provide the world of ‘Jumanji’ to lifestyle. Their determination to solid storytelling, quality of craftsmanship and fantastic visitor ordeals make sure that fans of ‘Jumanji’ will be entirely immersed into the worlds of our films and have an unforgettable encounter. I am really pleased to extend our marriage with the fantastic group at Merlin.”